Which style of negotiation focuses on satisfying the interests of both parties?

The style of negotiation that focuses on satisfying the interests of both parties is collaborative negotiation. This approach emphasizes cooperation and finding a mutually beneficial outcome, rather than competing against each other. In a collaborative negotiation, both parties openly share their interests and concerns, fostering an environment that encourages creativity and problem-solving. This method often leads to stronger relationships and more sustainable agreements, as both parties feel their needs and interests have been acknowledged and addressed.

In contrast, competitive negotiation focuses on one party trying to gain the most advantage at the expense of the other, which can lead to win-lose scenarios. Avoidant negotiation involves sidestepping the conflict or issue at hand, often resulting in unresolved problems. Accommodating negotiation sees one party putting the other’s needs ahead of their own, often leading to imbalanced agreements. The collaborative approach, however, stands out because it actively seeks to align the interests of both sides, leading to more productive and lasting outcomes.